²(Li Ning) WOW X Glare: We Are 1 [Concept]

We were approached by Chinese sportswear and fashion brand Li-Ning to join forces and create striking graphics for their cooperated brand Way of Wade's upcoming release: "We are 1".

Li-Ning created a collection of garments ranging from t-shirts, shirts, shorts, pants and shoes. We came up with a whole visual language for said garments.

These here were, unfortunately, some of the reject concepts.